They appear to be studying crisis and anxiety-driven behavior, "generate as many creative uses as they could for a brick in 4 minutes." That's a very strict, specific directive. This seems made for some form of industrial application, "the ideas that had been generated by those in the cannabis condition to be just as creative as those in the control condition."
"imagine that they were working at a consulting firm and had been approached by a local music band, File Drawers, to help them generate ideas for increasing their revenues. They were told that their goal was to generate as many creative ideas as possible in 5 min"
What kind of cannabis was used?
Perhaps they should apply this same methodology to cocaine use? Or, meth? I'm confused as to qualifying "creative" as a result or a process through their procedure. It's perhaps more of a perspective that being expanded makes things more accessible, rather than focusing on something as specific as increasing revenue? A brick.. and a paycheck. To inspire "creativity". This study in forced output is qualifying nothing but desperation, imo.
"So many managers will either have to consider how cannabis influences their own work, or manage employees who use cannabis. Rather than ignore cannabis as a taboo topic, management and applied scholars should work to further enlighten the effects of cannabis on work." Ah, to officiate this study method and it's "discoveries".
Rather than using existing statistics per individual this study would rather blanket remind employees and students that "marijuana isn't a performance enhancer". Not surprising.