Caterpillar is revamping some of its diversity, equity, and inclusion policies after a conservative activist set his sights on the company. Robby Starbuck on Thursday posted an internal letter to employees on social media site X that told Caterpillar employees any training programs will now be focused on "fostering high performance," and require senior management approval for external speakers. The Fortune 100 company will also introduce new guidelines for external donations and sponsorships. A Caterpillar representative confirmed to news agency Bloomberg that they talked to Starbuck after he reached out about their DEI policies. Caterpillar sent a copy of the memo referenced by Starbuck to WCBU.
The company will also no longer participate in the Human Rights Campaign's Corporate Equality Index that rates companies on their LGBTQ+ friendliness, though a Caterpillar spokesperson told Bloomberg that decision was actually made before Starbuck threatened to begin campaigning publicly against them.
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