MSNBC host Joy Reid and her primetime colleagues have faced a brutal decline in viewership since the election. "The ReidOut" has shed 47% of its total audience, averaging just 759,000 viewers after averaging 1.4 million viewers throughout 2024 leading up to Election Day, according to Nielsen Media Research. Reid lost even more viewers among the advertiser-coveted demographic ages 25-54, losing a whopping 52% of them, now averaging only 76,000 key demo viewers. Reid's MSNBC primetime colleagues have also suffered devastating losses in viewership over the past month. The network's primetime lineup has lost a whopping 53% in total viewers, averaging at 621,000, and an astonishing 61% of viewers in the key demo, averaging 57,000.
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