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... The pair plan to bring Neko Health, the health tech start-up they founded in 2018, to New York this spring, DealBook is first to report.

Mr. Ek and Mr. Nilsonne hope to capitalize on the growing number of prevention-minded Americans who are hungry to track their biometric data. Whether through wearables like Oura rings or more intensive screenings, consumers are turning to technology to improve their health and help spot the early onset of some big killers, including cardiovascular and metabolic diseases.

"Neko was built around a simple idea: Health care works best when it helps people stay healthy, not just treat illness," Mr. Ek, who recently stepped down as chief executive of Spotify, said in an interview. "I've always believed that New York is one of the best places in the world to build. The diversity of people and ideas creates a constant drive to think differently." ...

... so, more billionaires looking to profit off the healthcare of Americans?