Caitlin Clark appears to be on the cusp of setting another record. The most prolific scorer in NCAA Division I history and the No. 1 overall pick in the WNBA draft will continue her association with Nike by signing a $28 million contract that spans eight years and includes a signature shoe.
WNBA legend Sue Bird says NIL made athletes double as brand champions
www.axios.com
... WNBA legend Sue Bird said Tuesday that "athletes aren't just working on their game" as they navigate the evolving NIL landscape. They're "working on their brands." ...
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Wonder if Nike would attempt to make Caitlin's shoes in men's sizes, or just stick to women's sizes?
Just like Sabrina Ionescu's signature shoe, Nike will most certainly make CC22's in every size from newborn to Shaq's size 22s. Currently, Ionescu's shoe is worn by dozens of NBA players. Depending upon style, composition, and customization options, there is no reason Clark's shoe won't instantly become one of Nike's best sellers.
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