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Updated Dietary Guidelines for Americans released earlier this year placed proteins like red meat at the top of the new upside-down food pyramid, alongside vegetables and fruits.

But the cost of red meat has shot up over the last year. The average cost of a pound of ground beef went from $5.54 to $6.75 between January 2025 and January 2026, the highest cost on record, despite a statement by President Trump in his State of the Union address that the price of beef is falling.